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1/3/2012 Generation 2.0

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PATENT PENDING
Copyright © 2011-2012. All rights reserved. Sports Mouse, LLC.
FOR IMMEDIATE RELEASE:
Nick Pajic / Sports Mouse, LLC.
nick@sportsmouse.net
www.sportsmouse.net
SPORTS MOUSE 2.0 ROLLS ONTO THE SCENE!

PHOENIX, AZ - January 3, 2012 - Sports Mouse, LLC announced today the re-launch of its completely redesigned 2.0 computer mouse called Evolution™. The sphere is noticeably larger in size then its 1.0 predecessor and the click switch length was extended nearly twice the original size for dramatically improved feel and click performance. The web-key-programmable feature was added to launch the internet browser and go to favorite web page with a single click!

The Evolution™ mouse can be transformed in matter of seconds into a cool, hip sports mouse with soft silicon-made-"skins" that come in a baseball, basketball, soccer ball, tennis ball and a golf ball styles. Custom printed logos make it a perfect gift for the die-hard sport’s fans! For companies that wish to put their brands into their customer’s hands all year long, there isn’t a more practical and powerful branding tool available out there! Evolution™ mouse is wireless and works with Windows and Mac platforms.

About Sports Mouse

Sports Mouse, (formerly Jelfin) is a young, innovative, forward thinking company committed to designing, making, and turning ordinary products that we use every day into extraordinary must have products with personality. The ball-shaped, gel-covered mouse design better fits the natural curvature of the hand. Users cup their fingers naturally around the ball rather than extending them outward for a more natural, ergonomic feel that translates into superior performance.

Sports Mouse is led by its Chairman & CEO Nick Pajic, an accomplished entrepreneur and inventor whom previously founded SkyMedia, a media company that pioneered patented specialty in-flight advertising for the US airline industry. In 2008, Pajic sold his interest in SkyMedia to a major multi-billion dollar private equity firm in New York and launched the Sports Mouse company. For more information, visit www.sportsmouse.net.

Archives
CNBC: "Taking the ordinary and making it extraordinary." " A fashion mouse." "A must have item" Maria Bartiromo, Host of CNBC's "Closing Bell"
G4: "It's a high tech high touch gel covered USB mouse shaped like a sphere."
Wall Street Journal.com: "A premium's been placed on providing a comfy mouse."
Chicago Tribune: "The Jelfin is ergonimically designed to fit naturally in the curvature of the hand."
Slippery Brick: "Jelfin mouse lets PC users have a ball."
HotHardware: "Jelfin redesigns the mouse."
Invent Help: "The Jelfin mouse is both pleasing to the eye and feels like no other mouse that you've used."
Tech Gadgets: "This gel-cushioned mouse is beautifully dressed in a mesmerizing design."
Geekie Gadgets: "Jelfin mouse sets a new standard for comfort and intellegent design"
New Launches: "What we're sure of is that the Jelfin Mouse will stand among the top few models of Mice that have been around."

Courtesy PR NEWSWIRE Times Square
New York - December 2009
PRODUCT WARRANTY
All items are warranted against defects in material and workmanship for a period of 90 days from date of shipment. In the event of a breach of warranty, buyer's sole and exclusive remedy is a return of the item for repair or replacement.
Disclaimer of Warranty
EXCEPT AS SPECIFIED IN THIS WARRANTY SECTION, ALL EXPRESS OR IMPLIED CONDITIONS, REPRESENTATIONS, AND WARRANTIES INCLUDING, WITHOUT LIMITATION, ANY IMPLIED WARRANTY OR CONDITION OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, SATISFACTORY QUALITY, NON-INTERFERENCE, ACCURACY OF INFORMATIONAL CONTENT, OR ARISING FROM A COURSE OF DEALING, LAW, USAGE, OR TRADE PRACTICE, ARE HEREBY EXCLUDED TO THE EXTENT ALLOWED BY APPLICABLE LAW AND ARE EXPRESSLY DISCLAIMED BY SPORTS MOUSE, LLC, ITS SUPPLIERS AND LICENSORS. TO THE EXTENT AN IMPLIED WARRANTY CANNOT BE EXCLUDED, SUCH WARRANTY IS LIMITED IN DURATION TO THE EXPRESS WARRANTY PERIOD. BECAUSE SOME STATES OR JURISDICTIONS DO NOT ALLOW LIMITATIONS ON HOW LONG AN IMPLIED WARRANTY LASTS, THE ABOVE LIMITATION MAY NOT APPLY. THESE WARRANTIES GIVE CUSTOMER SPECIFIC LEGAL RIGHTS, AND CUSTOMER MAY ALSO HAVE OTHER RIGHTS WHICH VARY FROM JURISDICTION TO JURISDICTION. THIS DISCLAIMER AND EXCLUSION SHALL APPLY EVEN IF THE EXPRESS WARRANTY SET FORTH ABOVE FAILS OF ITS ESSENTIAL PURPOSE.
General Disclaimer
Sports Mouse LLC cannot be liable for delays in delivery or product availability due to customs, shipping or natural disasters. Sports Mouse, LLC reserves the right to make slight spec changes to enhance product quality or performance.
Privacy Policy

We at SportsMouse™, LLC are dedicated to protecting your privacy and handling any personally identifiable information we obtain from you with care and respect.
When this Privacy Policy uses the term "personally identifiable information," we mean information that identifies a particular individual, such as the individual's name, address, e-mail, and phone number. Personally identifiable information is also referred to in this Privacy Policy as "personal information."
If users have questions or concerns regarding this statement, they should contact SportsMouse™, LLC via the contact information set out below.
Information Collection
SportsMouse™, LLC is the sole owner of the information collected from www.sportsmouse.net

Customer Orders
We request information from the user on our order form. A user must provide contact information such as name, email, and shipping address and financial information such as credit card number and expiration date. This information is used for billing purposes and to fill customers' orders. If we have trouble processing an order, the information is used to contact the user.
For processing of payments, Sports Mouse uses the services of American Express, Discover, MasterCard, Visa and PayPal. Each of these parties maintains their own guidelines for collecting and managing customer profile information. To view PayPal's privacy statement go to www.paypal.com/privacy. To view your credit card merchant's privacy policies and statements, refer to the contact information on the reverse side of your card.

Browser Cookies
A browser cookie is a piece of data stored on the user's computer tied to information about the user. Usage of a cookie is in no way linked to any personally identifiable information while on our site. We use both session ID cookies and persistent cookies. For the session ID cookie, once a user closes the browser, the cookie simply terminates. A persistent cookie is a small text file stored on the user's hard drive for an extended period of time. Persistent cookies can be removed by following Internet browser help file instructions.

Profile
We store information that we collect via browser cookies, log files, and/or third parties to create a profile of our users. A profile is stored information that we maintain for individual users. Consequently, collected information is tied to the user’s personally identifiable information to provide offers and to improve the content of the web site for the user. This profile is used to tailor users' visits to our web site and to direct pertinent marketing promotions to them. We do not share user profiles with third parties.

Use of Personally Identifiable Information
We may use your personally identifiable information in many ways, including helping you explore product options, sending you promotional materials, and sharing your information with third parties so that these third parties can send you promotional materials. We may also supplement personally identifiable information that we have collected directly from our users with other information that we obtain from third party partners. We may also share your personal information with companies we have a relationship with that offer various products and/or services.
Finally, we hire companies to help deliver products or services, like a company that delivers a product you order. In those instances, there is a need to share your information with these companies.
We may also take your personally identifiable information and make it non-personally identifiable, either by combining it with information about other individuals, or by removing characteristics (such as your name) that make the information personally identifiable to you. There are no restrictions under this Privacy Policy upon our right to aggregate or de-personalize your personal information, and we may use and/or share the resulting non-personally identifiable information with third parties in any way.

Children's Information
This site is not directed toward children less than thirteen years of age. SportsMouse™, LLC does not knowingly collect personally identifiable information from children under thirteen years of age. If you are under 13 years of age, you should not register or provide any personally identifiable information through the site.

Third-Party Advertising
SportsMouse™ does not employ third-party advertising on its web site.

Log Files
Like most standard web site servers, we maintain log files. This includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/ exit pages, platform type, date/time stamp, and number of clicks to analyze trends, administer the site, track user movement in the aggregate, and gather broad, aggregate demographic information.

Customer Service
We communicate with users on a regular basis to provide requested services and in regards to issues relating to their account. We reply via email or phone, in accordance with our client's wishes.

Legal Disclaimer
Though we make every effort to preserve user privacy, we may need to disclose personal information when required by law wherein we have a good-faith belief that such action is necessary to comply with law enforcement, a current judicial proceeding, a court order, or a legal process served on our web site.
Mailing Lists - SportsMouse™ Client Connection Newsletter
SportsMouse™ maintains a mailing list of clients who opt-in when placing an order or creating an account on our web site.
This mailing list is used for the distribution of SportsMouse™ Client Connection Newsletter which is published approximately 4 times annually and contains special offers. The newsletter also contains helpful technical articles written by experts in the field of mobile computing. Under no circumstances will a client purposely receive this or any other non-order related communication from SportsMouse™ unless the client specifically opts-in when placing an order or creating an account via the SportsMouse™ web site.

Security
SportsMouse™ takes every precaution to protect our users' information. When users submit sensitive information via the web site, their information is protected both on- and off- line.
When our order form asks users to enter sensitive information such as credit card number, that information is encrypted and is protected with the best encryption software in the industry - SSL. While on a secure page, such as our order form, the icon on the bottom right of Web browsers such as Safari, Netscape Navigator and Microsoft Internet Explorer becomes locked, as opposed to un-locked or open, when users are just 'surfing'.
While we use SSL encryption to protect sensitive information on-line, we also do everything in our power to protect user-information off-line. All of our users' information, not just the sensitive information mentioned above, is restricted within our offices. Only employees who need the information to perform a specific job, for example, our customer service representatives, are granted access to personally identifiable information.
Purchase or Sale of Businesses
From time to time SportsMouse™, LLC may purchase a business or one or more of our businesses may be sold and your personally identifiable information may be transferred as a part of the purchase or sale.

Notification of Changes
If we decide to change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so our users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We will use information in accordance with the privacy policy under which the information was collected.
If users have any questions or suggestions regarding our privacy policy, please contact us at:

SportsMouse, LLC.
Email: info@sportsmouse.net

© 2011 Sports Mouse, LLC. All rights reserved.
Terms of Service

IMPORTANT: PLEASE READ THESE TERMS OF USE CAREFULLY.
By using, visiting or browsing this web site, you accept and agree to abide by these Terms of Use. If you do not agree with these Terms of Use, you should not use Our Web site. These Terms of Use are an ongoing agreement or contract between you and us and apply to your use of this web site and any services we provide. Please read these Terms of use carefully since they affect your rights. "We," "Our" or "Us" refers to Sports Mouse, LLC.
- Privacy
- Access and Use of Our Web Site
- Prohibited Uses of Our Web Site
- Web Site Ownership
- Trademarks
- Disclaimer
- Limitations of Liability
- Indemnification
- Additional Rights
- Resolving Disputes
- Void where Prohibited
- Third-Party Site Links
- Claims of Infringement

Privacy
Sports Mouse, LLC takes your privacy and the information you submit to Sports Mouse very seriously. Please note that all information you submit on the Sports Mouse Web site is subject to our Privacy Policy, the terms of which are incorporated herein. Please review the Sports Mouse Privacy Policy to understand our practices and commitments to you. If we make any changes to our Privacy Policy, the date of such changes will be noted at the bottom of our Privacy Policy.

Access and Use of Our Web Site
We are granting you a limited license to access and use Our Web site, including to display, copy, distribute and download the Content, only for your personal, non-commercial use, and provided that you do not violate any of these Terms of Use. Your license terminates automatically if you violate any of the terms and conditions of these Terms of Use. Upon termination, you must immediately destroy all copies in your possession.
Unauthorized use of this Web site or any content may violate copyright laws, trademark laws, the laws of privacy and publicity, and communications laws or regulations.

Prohibited Uses of Web Site

Except as expressly authorized above in the "Access and Use" provision, you may not engage in any "Prohibited Use," which is any of the activities described in this section. You may not copy, modify, distribute, download, display, transfer, post, or transmit Our Web site or its content in any form without Our prior written permission.
In addition, the following activities are also expressly prohibited without our prior written permission, which we may withhold in our sole discretion:
Using any robot, spider, other automatic device, or manual process to monitor or copy this Web site or any of its content; "Hacking," password "mining" or otherwise illegitimately attempting to gain, or gaining, unauthorized access to Our Web site, or any portion or feature of it; "Mirroring" the Web site or any content on any other server; Taking any action or using any device, software or routine that either imposes an unreasonably large load on the infrastructure of Our Web site or the system(s) supporting it, or that interferes or attempts to interfere with proper operation of this Web site, or which otherwise keeps legitimate customers from being able to transact business in the ordinary course on Our Web site; or collecting or using product listings, descriptions, or prices for a supplier of competitive or comparable products.

Web Site Ownership
All "content" included on the Sports Mouse Web site, including text, graphics, logos, designs, photographs, button icons, images, audio/video clips, digital downloads, data compilations, and software, is the property of Sports Mouse, LLC and is protected by United States and international copyright laws. "Content" means everything that is a part of this Web site-text, graphics, logos, pictures, trademarks, interfaces, sounds (if any), artwork, and computer/website programming code. "Content" also includes what is known in e-commerce as the "look and feel" of the Web site as well as its design, structure, organization, and arrangement. The compilation of all content on this Sports Mouse Web site is the exclusive property of Sports Mouse, LLC and protected by U.S. and international copyright laws. You may not copy, reproduce or use the content on this Web site, or any portion thereof, without the express written permission from Sports Mouse, LLC.
Please see the instructions at the end of these Terms of Use for notifying us of the presence of any allegedly infringing content on the Sports Mouse Web site.

Trademarks
Please review the Trademarks section of this Web site for a listing of Sports Mouse Trademarks and third-party vendor marks and related information.

Disclaimer
While we use reasonable efforts to include accurate and up-to-date information on this Web site, we make no guarantees, warranties or representations as to its accuracy and the information is presented "as is." We assume no liability or responsibility for any typographical or other errors or omissions in the content on this site. If a product is listed at an incorrect price or with other incorrect information due to a typographical or other error, we shall have the right to refuse or cancel any orders placed for the product listed incorrectly. We also shall have the right to refuse or cancel any such orders whether or not the order has been confirmed and/or your credit card has been charged. If your credit card has already been charged for the purchase and your order is canceled, we will issue a credit to your credit card account in the amount of the charge. If you are unhappy with a product offered by Sports Mouse or claim it is not as described, your sole remedy is to return it to Sports Mouse for a refund, less any applicable shipping and handling charge.

Limitation of Liability

In no event shall Sports Mouse, LLC, its members, directors, officers, employees or agents be liable (jointly or severally) to you for any special, incidental, indirect or consequential damages of any kind, or any damages whatsoever resulting from loss of use, data or profits, whether or not advised of the possibility of damage, and on any theory of liability, arising out of or in connection with the use or performance of this Web site, its contents or our service, even if We have been advised of the possibility of such damages. If any applicable authority holds any portion of this section to be unenforceable, then liability will be limited to the fullest possible extent permitted by applicable law.

Indemnification
You agree to indemnify and hold Sports Mouse, LLC, its members, directors, officers, employees and agents, harmless from any demands, loss, liability, claims or expenses (including attorneys’ fees), made against Sports Mouse, LLC by any third party due to or arising out of or in connection with your violating these Terms of Use and engaging in a Prohibited Use.

Governing Law / Disputes
You agree that: the Sports Mouse website shall be deemed solely based in the State of Arizona.
The Sports Mouse website shall be deemed a passive website that does not give rise to personal jurisdiction over Sports Mouse, LLC, either specific or general, in jurisdictions other than in the courts of Maricopa County, Arizona.
This Agreement will be governed and interpreted in accordance with the internal laws of the State of Arizona’s applicable to agreements entered into and to be wholly performed therein, without regard to principles of conflict of laws.
This Agreement shall be deemed to have been made in Maricopa County, Arizona. Any dispute, claim or controversy arising out of or relating to the Sports Mouse website, Sports Mouse products, this Agreement or the breach, termination, enforcement, interpretation or validity thereof, shall be litigated only in courts having cities within Maricopa County and the parties consent to be subject to personal jurisdiction in any local, state or federal court located in Maricopa County, Arizona.

Void Where Prohibited
Our Web site originates in and is controlled and operated by Sports Mouse, LLC from its offices in Phoenix, Arizona. Although this Web site is accessible worldwide, this Web site may not be appropriate or available for use elsewhere, and access to the Web site from locations where its contents are illegal is not authorized.

Third-Party Site Links
This Web site contains links to other independent third-party Web sites. We provide these links to those other Web sites as a convenience to our customers and visitors. In addition, other Web sites may link to Our Web site. We do not review or control the third-party Web sites that link to or from Our Web site. We are not responsible for the content of such web sites, nor do we endorse such content, including any information or material contained on such sites. Each person needs to make their own independent evaluation and judgment regarding their interaction with these separate sites. Your use of such sites is on your own initiative and at your own risk and may be subject to the other sites’ terms of use.

Claims of Infringement
It is Sports Mouse’ policy to respect the intellectual property rights of others. Sports Mouse, LLC does not promote, foster or knowingly condone any infringing activity. If you believe your work has been copied in a way that constitutes copyright infringement, are aware of any infringing material on the Sports Mouse Web site, or know of someone who is making unauthorized use of the content of the Sports Mouse Web site, please notify us of your concern by submitting a written notice to us at the following address:
Sports Mouse, LLC
2999 North 44th Street
Phoenix, Arizona 85018
Your notice must be signed and contain the following:
- A physical or electronic signature of a person authorized to act on behalf of the owner of the copyright interest
- Identification of the copyrighted work claimed to have been infringed
- Identification of the material on the Sports Mouse Web site that is claimed to be infringing, and information reasonably sufficient to permit us to locate the material
- Information reasonably sufficient to permit us to contact you, such as your address, telephone number, and your e-mail address
- A statement that you have a good faith belief that use of the material in the manner complained of is not authorized by the copyright owner, its agent, or the law;
- A statement that the above information is accurate, and under penalty of perjury, that you are, or are authorized to act on behalf of, the owner of the copyright that is allegedly infringed. Our email address is info@sportsmouse.net. Please note, however, that in order for your notice to us to be effective under the Digital Millennium Copyright Act, your notice must be in writing and contain the elements described above. We will not be able to respond to any customer service or other issues through this phone number or email address. For queries that are not related to copyright matters, please see other ways to contact us.
Last Update: December 1, 2011

© 2011 Sports Mouse, LLC. All rights reserved.